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Awareness & make a statement

Anchor your brand into the heart of the city.

We know that awareness cannot be declared, it must be built. Our role is to transform visibility into strong presence, capable of embedding a brand in the collective memory and the urban landscape. Through OOH, DOOH, TV, and cinema campaigns, we shape brand expressions that give stature, recognition, and cultural legitimacy.

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What we do

From visibility to cultural awareness

A statutory awareness campaign is more than exposure — it is a statement of power. By combining iconic locations, premium formats, and striking creativity, we make the brand a visible and unavoidable reference for its audience.

Your awareness becomes a cultural landmark.
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what sets

us apart

What makes our awareness campaigns different

Strategic relevance

Placements chosen to reinforce stature and recognition, in the most visible and high-traffic locations.

Creative precision

Bold ideas that express the brand’s identity and dominate urban space.

Agile execution

Rapid, targeted activations that position the brand at the heart of urban and cultural conversation.

Measured impact

Awareness that can be measured: increased recall, stronger visibility, and enhanced credibility with the audience.

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another one
Citywide Awareness in Berlin, Milan & Rome for

Champion

How to scale a performance-driven campaign across Europe’s key cities
"By multiplying formats and anchoring visibility in three cultural capitals, we amplified Champion’s “Technically, it’s performance” campaign into an urban statement — reaching millions while reinforcing the brand’s dual identity of performance and lifestyle."

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Champion

From brief to breakthrough

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PROCESS
01.

You tell us your city & goal

We align on your brand’s ambition and the territory you want to own.

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Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s.

Lorem Ipsum is a dummy text

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s.

We don’t just cover cities — we read them.

+6

cities fully activated with tailored awareness plans

+40%

uplift in brand recall across key capital campaigns

80%

coverage of high-density urban cores (on average)

Questions we get lot

What types of OOH/DOOH campaigns can you manage for my company?

From large-scale takeovers and citywide visibility to precise targeting and cultural activations. We also integrate TV and cinema campaigns when relevant, ensuring your brand presence spans both screens and streets.

Do you also offer media buying in TV and cinema?

Yes, absolutely. We have a dedicated team for media buying in connected and programmatic TV, as well as cinema. These channels complement our OOH/DOOH strategies and provide even stronger multi-screen coverage.

What’s the difference between working with Sauvage111 and a traditional media agency?

Traditional agencies focus on visibility. Sauvage111 builds presence. We combine strategy, media buying, and cultural insight to make your brand unavoidable in the city and relevant in the culture.

Can you run campaigns internationally or only in specific countries?

We operate globally across Europe, the US, and the Middle East. Our local experts cover major cities such as Paris, London, Milan, Berlin, New York, Los Angeles, and Dubai. Being physically present in each city is what allows us to deliver highly relevant recommendations, with cultural intelligence and market precision that no remote approach can match.

How fast can you activate a campaign?

Digital OOH can be activated in under a week. For print formats and larger activations, we usually require a minimum of 15 days depending on the market, in order to secure placements and deliver at scale.

How do you measure the success of an outdoor media campaign? What KPIs do you use?

We track reach, impressions, audience data, social amplification (OH2OH), and, when relevant, drive-to-store results. All campaigns come with transparent reporting and actionable insights.